BA in Applied Arts & Media

Turn your creative craft into a profession.

If you’ve gained valuable technical expertise through your current trade but long for professional advancement, finishing your bachelor’s degree in one of our Applied Studies programs at Antioch University Santa Barbara can help you maximize that experience. Expand upon your practical knowledge by applying your previous technical and vocational training – such as design, hospitality, culinary arts, auto mechanics, medical trades, and more – toward the completion of an undergraduate degree. AUSB helps you connect your technical expertise to an academic experience that makes you a more effective problem-solver with critical thinking and leadership skills.

This degree is offered by AU Santa Barbara.

Program Overview

The Bachelor of Arts in Applied Arts & Media degree at AUSB is ideal for people with technical skills in art, design, and media fields such as makeup design, video editing and post-production, or set design who want to more fully understand the context and business side of their industry. The major focuses on preparing students to use arts in today’s media-rich environment.

In this program, you’ll view art from a historical and cultural perspective while exploring how the use of art and media has evolved into a platform central to effective marketing and communication. You’ll gain crucial skills and problem-solving strategies specific to the arts and media fields that will make you a more effective professional.

Degree Requirements

Program Length:

The average time to complete this degree is 1-2 years, depending on number of credits transferred into AUSB.

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Requirements:

Students need 180‐200 quarter units to graduate from Antioch University Santa Barbara’s Bachelor of Arts Program. You will need to meet the learning goals and complete the curriculum specific to your major, as well as certain undergraduate degree requirements. Applied Studies degree requirements include the following (earned through AUSB enrollment and/or transfer):

• 60 or more upper-division units (almost all of our courses are upper-division)
• Foundational courses to establish context and familiarize you with the skills you’ll use as you progress academically
• Eight (8) units of experiential, non-classroom learning such as internships, self-directed independent studies or prior learning, to associate academics with real-life applications
• Six (6) units of interdisciplinary, hybrid seminars focused on topics such as leadership, business communications, cultural contexts, justice and equity, or technology in society
• Nine (9) units directly related to your degree